Digital marketing management
Ongoing marketing support for businesses that need content, campaigns and channels managed consistently.
We help plan the work, create what is needed, publish it and review what happens next.
What we can manage
Social Media
Planning, content, captions, publishing and community activity across the platforms included in your package.
Content
Articles, website content, campaign copy and supporting marketing material where included.
Email Marketing
Newsletters, campaigns and customer communication through agreed email platforms.
Campaigns
Promotions, launches and recurring marketing activity across the channels being used.
Paid Advertising
Google, Meta, LinkedIn and other agreed advertising platforms.
Search & SEO
Search visibility work where SEO forms part of the agreed service.
Reporting
Regular reporting focused on what happened and what we should do next.
Marketing built around what the business needs
Not every company needs every channel.
Your marketing might focus on Facebook and Instagram, LinkedIn, Google, email, advertising, articles, lead generation or a combination of several channels.
We agree the work around the audience, goals and budget rather than using the same plan for every business.
Paid advertising and reporting
Advertising budgets are paid separately from management fees. Paid-media management can be included in selected packages or added separately depending on the platforms being used.
Useful reporting should answer: What did we do? What happened? What is generating useful attention, enquiries or sales? What needs changing? What should we do next?
Reach and impressions matter, but they are not the same thing as business results.
Need someone to manage the marketing?
Tell us what you are doing now, which channels you are using and where you need support.
View current marketing pricing. Advertising budgets remain separate from management fees.
You can use DigiAfrica as the main marketing team or to support people already working inside the business.
Need regular creative? See Digital Design. Need outbound prospecting? See Lead Generation.